I love business books and I’ve been reading a lot of them lately, like The 4-Hour Work Week, Better and Faster, and The Art of Work. The problem that I’ve run into is that I have no plans on starting a huge company. I don’t even want my idea to get that big. I simply want to run my little business and have fun doing it. In the spirit of small business, I read Venture Mom, which was written by a woman and is intended for women (moms in particular). I’ve included my thoughts on further down, and here’s a little bit of info about the book.
Venture Mom by Holly Hurd:
Age range: adult (appropriate for teens, too)
Paperback: 256 pages
Publisher: AMACOM (August 12, 2015)
Source: Publisher via NetGalley
My rating: 4 of 5 stars
About the Book:
You can take care of kids and take care of business. Many mothers today are jumping into the entrepreneurial ring, transforming simple ideas into profit able ventures. And in the process, they’re creating flexible jobs for themselves – all with out start-up capital, business plans, or even babysitters. Venture Mom recounts inspiring stories from women who have channeled their passions into money-making products and services, from designer one sies to gluten-freecookies. They’re thriving in the whirlwind of motherhood and entrepreneurship. Venture Mom helps anyone get started. It strips away the mystery of launching a business and unlocks a fast, easy formula. No time for market research? No budget for promotion? In 12 steps, each achievable in a week, the book simplifies the start-up process and shares: tips and techniques for honing a concept, doing just enough research, finding the perfect name; five factors that improve the odds of success; free resources for logos, web design, and branding; and strategies for leveraging email, blogging, and social media. Whether the goal is adding to the family finances or building a major enterprise, Venture Mom delivers the tools you need to make your business dream a reality.
I’ve read a lot of motivational business books recently, and I was excited to see one written by a woman, for women. In many ways, Venture Mom was exactly what I was hoping for. It takes the reader through twelve steps to creating a profitable venture and it focuses solely on businesses started and run by women in my situation (they’re moms). I loved the examples and business ideas the author shared along with the advice on how to take a simple idea and turn it into income.
Keep in mind that while this book takes you through each step of starting a business, it does so in simple, general terms. I wish there had been more in-depth advice in the book, but for anyone looking to start a small venture in their free time, this is a good starting point. It won’t tell you everything you need to know, but it will get you going.